We help to grow your business and bottom line profits. It all starts with the right brand.

It is not enough to simply rent a brand. You need the right brand AND the right licensor. Since 2008 the BLAUPUNKT brand, and the licensing team behind it, has helped more than 40 licensees from around the globe successfully make more money.

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The BLAUPUNKT Brand Licensing Program is a great fit for many different business models

Not sure if BLAUPUNKT brand licensing can help your business?

Show me the Go-to-market models

The BLAUPUNKT brand looks and works great on any kind of consumer lifestyle product.

Given BLAUPUNKT’s 90+ years history of product lines, one might think that the brand would only apply to mobile or audio products. Nothing could be further from the truth.

Give me an overview of today´s portfolio.

Straightforward and fast. Realize your profits instantly

Some licensees launch their first BLAUPUNKT products as quickly as 100 days after signature. Even better their BLAUPUNKT products have already made more turnover in their first year than their companies own white label products managed to sell in 5 years.

The BLAUPUNKT licensing plan is, without a doubt, one of the easiest to implement licensing plans in the industry.

Show me how easy it can be.

As a BLAUPUNKT licensee, you will be instantly perceived as a substantial, trustworthy buyer – which helps when negotiating.

Our 40+ brand community members are well connected and share their supplier contacts. In many cases, this can speed your time to market because suppliers have the ability to replicate items already produced for other markets and are already familiar with BLAUPUNKT products.

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The team behind the concept makes the difference.

Once signed up, our licensees immediately enjoy the professional consulting benefits of our experienced and multicultural team. The brand licensing success team is available to help with every step of the process. From helping to implement a new licensing plan, to facilitating connections within the community to generate as many synergies as possible, we are always there to guide you.

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The highlights of the Blaupunkt licensing program

Brand Heritage

Established in Berlin, Germany in 1924 the brand quickly became famous in consumer electronics and in-car entertainment worldwide.

Proven Concept

Founded in 2009, 40+ licensees have already joined the powerful BLAUPUNKT Global Brand Community. Together they have launched more than 1000 products each year.

Brand Partner Support

From the beginning, the BLAUPUNKT licensing experts consult with every new licensee to ensure that they can start their license projects as quickly and successfully as possible.

Marketing Package

Promote your products effectively without needing to add additional specialized staff resources. This includes our uniformed global web presence and easy-to-use design guides.

More about BLAUPUNKT Licensing

The next step to your licensing success.

Our brand licensing professionals have already partnered with 40+ global licensees and are here to provide you with detailed information, answer any question you may have, and create an effective licensing solution for your business.

Andrzej Cebrat

Managing Director

Guenael Bourtembourg

Business Development
North America, Asia, Australia

Frank Goergen

Business Development
Europe, Africa

Prasanna Pilimatalauwe

Business Development
South America, India, Middle-East

We Speak: English, French, German, Spanish, Polish, Russian, Italian, Chinese

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